A dedicated team of four has spent a year and a half perfecting this plant-based steak, drawing on deep expertise in food innovation.
Vivera's breakthrough product launches at Tesco supermarkets by month's end. In the Netherlands, expect it in June at a major chain yet to be announced.
Competitor veggie steaks exist, but Vivera's commercial director Gombert notes they fall short of a real steak's key traits—like juicy texture that releases naturally when cut.
Can this expert-crafted alternative surprise even seasoned meat lovers? We're eager to find out.
