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Crisps Packets Contain 43% Air on Average, Study by Kitchen Cabinet Kings Reveals

As summer barbecues, picnics, and terrace gatherings heat up, crisps remain a French favorite alongside rosé and sausages. Delicious yet deceptive, these snacks often leave consumers wondering about the generous air space in their packets. A detailed study by U.S.-based Kitchen Cabinet Kings, experts in kitchen design, analyzed 14 popular brands. Researchers poured the crisps into plastic bags, applied vacuum suction, submerged them in water, and measured the volume changes precisely.

American Brands Top 59% Air – French Favorites Compared

The analysis found an average of 43% nitrogen gas across packets, with U.S. brands reaching up to 50-59% air. Among French-market options, Doritos led with 48% air, followed by Lay's at 41%, and Pringles at a more modest 28%. This padding? It's there to cushion chips during transport and prevent breakage. While practical, it means fewer crisps per pack – so next time, reach for Pringles guilt-free (though moderation is key for the waistline!).