Nutella is opening its first temporary bakery on December 20, inviting everyone to bake special Nutella Christmas cookies together. For over a week, the pop-up spot in Amsterdam turns baking into a shared holiday adventure. Through the Nutella Christmas Bakery, the brand aims to inspire families across the Netherlands to embrace the joy of kitchen time during the festive December season.
The bakery operates from Wednesday, December 20, to Thursday, December 28, skipping Christmas Day and Boxing Day. Located on Elandsstraat in Amsterdam, visits require confirmed registration. Secure your free spot in one of the three daily time slots via the Nutella Christmas Bakery Facebook event—registration opens December 7.
