Whether it's 100 calories of chocolate or snack tomatoes, the portion sizes can differ dramatically. Visualizing these contrasts makes nutrition insights far more tangible and engaging.
The Instagram account Bijt Wijs, created by nutrition advocate Camella Bot, showcases exactly what 100 calories of various foods look like. We caught up with Camella to learn the story behind this innovative idea.
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Camella shares: "Last year, I was sidelined by an anxiety disorder and unable to work. Eager to demystify nutrition, I launched Bijt Wijs on Instagram, illustrating 100 kcal portions at a glance. See how a heap of carrots fits into 100 kcal, while just 9 M&Ms max it out. Now recovered, I've grown this into an online business offering personalized nutrition plans."
